Competitive analysis
Centralize and keep a running history of your research for any other team to refer to.
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Agency Creative Brief
The creative brief is an agency's best friend. Whether your team is working on marketing materials, video projects, web design, or other creative projects, the brief is the starting point. This downloadable template is a basic, clear brief that's perfect for customizing according to your needs. With fields on client guidelines, target audience, and execution strategy, it's ready to go.
Brand Guidelines
Keep your verbal and visual identity consistent across functions with clear rules on voice and tone, typography, colors, and more.
Campaign Creative Brief
If your creative team is working on a marketing campaign, it's likely that they'll need to write a creative brief. In fact, briefs are one of the main ways agencies and in-house marketing teams gather their ideas and launch new projects. This simple creative brief template is perfect for any marketing or advertising creative working on a campaign. It has fields on campaign context, campaign schedule, and campaign goals, but it can be customized to perfectly fit your needs.
